“Safe, Strong – Yet Supple” – According to Benedict (…but “Why Dunlop?”)

Making the rounds on Twitter today was the news by Dunlop China announcing  a 2-year agreement with actor Benedict Cumberbatch to be their spokesperson, with a new ad campaign scheduled to debut in July. Print items feature a sophisticated and dapper image of the man known by Chinese fans as – wait for it – Curly Fu, (thanks to the […]